eBay Listing Creation & SEO
built for Cassini and for buyers.
Keyword-led titles, complete item specifics, clean descriptions and bulk uploads — listings built so eBay can rank them and buyers actually want to click them.
What listing creation and eBay SEO includes
New listings or a full catalogue rebuild — the process is the same: research first, then write, then check how it ranks.
Keyword research
Search terms taken from eBay’s own search data and top-performing competitor listings in your category.
Title writing
All 80 characters used properly — main keyword first, no filler words, no keyword stuffing that gets listings hidden.
Item specifics
Every required and recommended specific completed, because missing specifics quietly suppress your visibility.
Description rewrite
A clean, mobile-first description that answers buyer questions instead of scrolling banners and shop policies.
Photo review
What each image should show and in what order, plus what is costing you the click in search results.
Bulk upload & templates
Catalogue uploads through file exchange or bulk tools, so hundreds of listings stay consistent.
Variation & SKU structure
Multi-variation listings set up correctly so stock, size and colour do not fragment your sales history.
Rank check after publishing
We check where your listings actually appear for the target terms once they are live, and adjust.
Cassini ranks what sells, not what is stuffed with keywords.
eBay’s search engine looks at click-through, conversion, item specifics, postage and seller performance. That is why we write for the buyer first and fill every structured field — the two things most stores skip.
- Keyword research from eBay search data, not Google data
- All 80 title characters and every item specific used
- Mobile-first descriptions, because most buyers are on the app
- Rank checked after publishing, not assumed
How a listing project runs
Bulk catalogue projects are scheduled in batches after the audit.
Three steps from first message to done
Free listing review
Send us two or three listings. We show you what is missing in the titles, specifics and photos.
Research & write
Keyword research, then titles, item specifics and descriptions written for approval before publishing.
Publish & check rank
Listings go live or are bulk uploaded, then we check where they appear and adjust.
Related eBay services
Most clients combine two or three of these — the same listing and account data feeds all of them.
Listing Creation & eBay SEO FAQ
How is eBay SEO different from Google SEO?+
How many listings can you handle?+
Do item specifics really matter?+
Will you rewrite my existing listings?+
Do you guarantee first-page ranking?+
Can you list on multiple eBay sites?+
Want listings that actually get found?
Send us two or three listings and we'll show you what's missing. No cost, no obligation.
